Before applying for 10DLC registration, make sure you have the following information ready. Providing accurate and consistent information can help avoid delays or rejection during the registration process.
Provide your business details as they appear in your official records.
Business Name – Your registered business name
DBA (Doing Business As) – If applicable
Business Type – For example, LLC, Corporation, or Sole Proprietor
EIN or SSN – As applicable to your business type
Business Address
Business Website
Business Email
Provide the details of the person authorized to register messaging services on behalf of the business.
Name of Representative
Position in the Company
Contact Information
Provide information about the SMS campaign you plan to run.
Enter the approximate number of SMS messages you expect to send per day.
Describe the purpose of your campaign and the type of messages you plan to send.
Examples include:
Marketing promotions
Appointment reminders
Customer support messages
Service notifications
Account notifications
Follow-ups
Example:
This campaign is used to send follow-ups and service updates to customers who have provided consent to receive SMS messages from our business.
Provide two sample SMS messages that represent the messages you plan to send through the campaign.
Example:
Hi Joe, it's Jane Doe from ABC Company. Are you still considering financing options? Let me know if you need more details! Reply STOP to opt out.
Hi Sarah, this is John from ABC Company. We wanted to follow up regarding your recent inquiry. Please let us know if you'd like more information. Reply STOP to opt out.
Use sample messages that closely match your actual messaging. Avoid generic examples that do not represent your campaign.
You must explain how end users provide consent to receive messages from your business.
Describe the actual process customers use to opt in to your SMS communications. Include details such as your website, form, checkbox, keyword, or other method used to collect consent.
Example:
End users opt in by visiting www.example-website.com and providing their phone number. They then check a box agreeing to receive text messages from Example Brand. End users can also opt in by texting START to (111) 222-3333.
If customers can opt in by texting a keyword to your business number, provide the keyword used.
Examples:
START
SUBSCRIBE
JOIN
If your campaign does not use keyword-based opt-in, this field can be left blank.
Provide the confirmation message sent to customers after they opt in, if applicable.
Example:
Thank you for subscribing to Example Brand updates. You are now opted in to receive SMS messages. Reply STOP to opt out.
Important: The information you provide should accurately describe your actual messaging and consent process. Do not include an opt-in method, keyword, or message that your business does not use.
