A personalized message builds a sense of bonding and connectivity with the customer. For example, consider this message-
“Hi, Emily! Don’t forget about our exclusive offer just for you. Hurry Up! Offer expires soon!”
Every customer wants that special treatment from their brands. It builds their trust in the brand. Personalized messages, therefore, have higher success rates than generic texts.
Personalizing SMS campaigns using Easify
1. Use SMS Templates. Here is how you can use Easify’s SMS templates to save your time while personalizing your messages.
2. Make the recipient feel important. Add the recipient’s name.
3. Forget about wasting your precious time copying and pasting texts. Use placeholders instead.
4. Create variations of sentences or words. Easify’s ‘Spintax’ feature lets you generate variations of each SMS. Here is how it is done.
5. Insert emojis to add fun and casual touch to your text messages.